Your CAC Is Too Damn High, Network Smarter on July 3 in NYC
No ads. No funnels. Just high-signal humans and startup serendipity. The kind of room where one conversation can change your roadmap.
Hey Founders, Product Nerds, VCs, Engineers, and Unpaid Interns Reading This on Company Time 👀,
Let’s talk about your startup's favorite acronym (no, not AI 😅) — CAC.
Yep, Customer Acquisition Cost.
If yours is starting to feel like an NYC rent payment, we’ve got a cheaper (and way more fun) alternative: Startup+ on July 3.
No funnels, no cold outreach, no retargeting ads.
Just humans. Talking. Building. Vibing.
Because sometimes the best growth hack... is actually showing up.
So What Is This Exactly?
It’s not a pitch competition.
It’s not a panel.
It’s definitely not a “Thought Leadership Roundtable.” (whatever that means)
It’s Startup+.
A high-energy, zero-BS room packed with people who are building, scaling, funding, failing, fixing, launching, iterating, and occasionally crying into their KPIs. (It’s fine. We’ve all been there.)
Date: Thursday, July 3
Gates open: 5:00 PM
Venue: Sour Mouse, NYC (Directions)
🧠 Who's in the Room?
Startup founders burning through runway but gaining momentum
VCs who’ve heard it all, but still love that one crazy pitch
Engineers building side projects that accidentally raised a pre-seed
Product people who still believe in user interviews
And people who just really, really like interesting humans
No fluff. No panels. No one pitching their “Uber for Plants.”
Just raw, honest, "you had to be there" conversations.
🍸 What’s Actually Happening?
Slow drinks with smart people (like the MVP of networking)
High-energy convos with no corporate small talk in sight
Sharing product trials for actual feedback from actual users
And yeah, maybe even a new co-founder, advisor, or that one user who gives great product feedback at 2AM
📍 Details You Shouldn't Ignore:
Date: Thursday, July 3
Time: 5:00 PM onward
Venue: Sour Mouse, NYC (yes, that place with pool tables and actual soul)





🎟️ Tickets? Yes. But Not Forever. (Get now)
Early birds are flying fast (again).
And this time, we’re not doing magic at the door.
RSVP now, or forever hear about the things you would miss at the event.
Let’s build something epic – together. Because in good company, ideas don’t just grow… they explode.
TL;DR:
Your CAC is high
Your co-founder works remote in a different timezone
Your pitch needs polishing
Your community is calling
Startup+ is where you go to solve all four.
Come through. Bring a friend. Or just bring your curiosity and let’s make some startup magic.
See you July 3,
Aneesh Lal, Founder
Jaynish Shah, Community Lead
– Team Startup+ (www.startupplus.club)